Pegaso

Pegaso is the name of both the Brand and the pin. This article is about the Brand.

Pegaso is one of the 13 brands in The World Ends with You. It represents the horse in the Chinese Zodiac and is named after Pegasus^[1]. A high class brand, their main store in Shibuya is located in the expensive Shibu Department Store managed by Akira Yoshii, selling dresses, suits, watches, and handbags at very high prices. The Pegaso shop attendants work on commission^[2]. Thought Fragments mention that the main store of Pegaso is located in Milan, Italy.^[3]

Most of Pegaso's pins follow a chess motif and are capable of lightning elemental-based attacks, with the exception of the projectile and psychokinesis pins. With the exception of Pegaso's psychokinesis pins, its attack pins are entirely negative. To reflect their origins of coming from a high class brand, many of their designs adopt gradients of blues, blacks and whites to present a royal feel, while its compositions make use of minimalist art for a modern touch.

In NEO: The World Ends with You, Pegaso had been replaced by its counterpart, Il Cavallo Del Re.

References to the Chinese Zodiac[]

In the Jade Emperor origin iterations of the Chinese Zodiac, legend tells that the tianma, the treasured and pampered winged steed of the Jade Emperor, and mythical progenitor of horses, capable of flight, swimming, and traversing the land, had its wings cut off and sentenced to centuries of imprisonment due to its wish to carouse in the underwater palace of the Dragon King and had killed its guardian, the Holy Turtle. Upon being found by the ancestor of all humanity, Ren Zu, the dewinged tianma promised to reform into a dedicated, hard working beast, whether it be in the fields, in civilization, in the service of royalty, or in warfare, and was given penance for its services to humanity by the Jade Emperor as an animal in the Zodiac.
The zodiac describes horse signs as energetic, social, fashionable, independent, and always moving ahead, which is seen through its luxury high class clothing lines and its pin growth charts requiring either shut down or battle BP. Within East Asian cultures, being able to ride on a horse's back was considered a luxury reserved for nobility and royalty, from generals and the cultural elite to those of the royal and imperial family, as doing so meant to stand out in class from the populace. With its many royalty based pins, heavenly lighting attacks, the brand alliterating the Mediterranean Pegasus, and its clothes line that of access to both the hard working and the luxurious, further adds to its alliteration that Horse signs are of strong but high tastes.
While the history of the modern day business suit entails that its origins were founded in 18th Century Great Britain, the dynamic history of the late half of the 20th Century saw that Italian styled suits were the best and top class form of business suit, beloved for its streamlined tailor made form that fit more naturally, light comfortable materials, and a clean slim cut that helps present a more graceful sleek look. Ever since the Middle Ages and the Renaissance, Italy was considered the one of the leading nations in European fashion for its traditional value of looking good, and into the 1980s, this would no doubt explode into the international scene with designers such as Versace, Gucchi, Giorgio Armani, and Dulce & Gabbana, and even to influential trendsetters like the wealthy and affluent Paninari youth of Milan; much like how "Made in Japan" is beloved for electronics and video games, "Made in Italy" is just as synonymous within the realm of fashion for high class tailor made and enduring couture.
Regarding its chess theme, chess is hence known throughout the ages as the "Game of Kings", beloved by nobility and the commoner to teach strategy, tactics, and wisdom, and as a fun game to help pass the time. Within the realm of kingly affairs, the best of kings were not just powerful nor influential, but wise, tactful, patient, and insightful, able to keep check on the events and occurrences within their realm to pass good judgement, even in the heat of war and the gravest times. Into the modern day, CEOs of corporations and politicians despite change of title, are still of that of the ruling class no different than those of days old, and though the landscape has changed, the need for sharp minds in the treacherous and razor sharp pinnacles of the upper class remains constant as ever. Within Japan, the game of Shogi is the nation's equivalent; notable is that of the use of kanji for horse to mark game boxes, as presented backwards, it comes to read as dancing horses, an auspicious symbol of good luck.
Regarding its compatibility, though Tigre Punks is all about the rebellious and underground, it is of no doubt that even for rock n' roll that the adage of "Good and new clothes always helps"; many famous bands and stars of rock with nice suited attire for their image include Elvis Presley, Buddy Holly, The Beatles, David Bowie, Prince, Freddy Mercury of Queen, and They Might Be Giants, and even UK punk includes torn formal wear to help accentuate their renegade look. For Natural Puppy, its clean and more casual light to dark alterations help accentuate Pegaso's formal image with a new age feel, helping loosen its stiffer aspects and become more welcoming and modern on the eyes.

Featured Pins[]

Pegaso pins appear late-maingame and postgame. The following three pins are all excellent considerations:

Excalibur is the best standalone Lightning Bolt pin.
Lightning Rook is the best Lightning Arrester pin, and is one of the strongest filler damage pins in the game. What makes it even better is that it is possible to include two Lightning Rooks in the same deck.
Her Royal Highness increases uses and limits by 30%, thus allowing extended life to powerful pins with few uses. See Turbo for details.

Featured Threads[]

While most Pegaso threads have high-level abilities, due to their over-the-top prices, the value-to-price cost is much lower than other brands. In early game, it is recommended not to pursue these items.

Lavender Lotus is one of only two threads with Puck Power 3, which increases the starting puck multiplier by 1.5X. However, it is almost impractical to obtain in the maingame, costing a minimum ¥242700 to obtain one Lavender Lotus plus its ability.
Classic Half-boots provides one of the highest DEF boosts that usual threads can provide, and remains useful even postgame.

Pegaso Pins[]

#	Name	Cls	Psych	Spec	Power	Info
180	Thunder Pawn	A	Spark Core	Attack	81	Draw a circle in empty space to create an electric charge that zigzags around the screen. Inflicts damage on contact.
181	Lightning Pawn	A	Spark Core	Attack	98	Draw a circle in empty space to create an electric charge that flies toward the nearest enemy. Inflicts damage on contact.
182	Aqua Pawn	B	Splash Core	Attack	98	Touch empty space to create a stationary orb of water. Orbs inflict damage on contact and then rebound.
183	Swing Bishop	A	Patrol Rounds	Attack	91	Slash across Neku to fire a penetrating boomerang in that direction. Inflicts damage on contact.
184	Pegaso Bishop	A	Patrol Rounds	Attack	92	Slash across Neku to fire a two-way penetrating boomerang in that direction. Inflicts damage on contact.
185	King Arthur	A	Lightning Bolt	Attack	140	Slash empty space to send a bolt of lightning along that line. Inflicts damage on contact. Keep slashing to create multiple bolts.
186	Excalibur	A	Lightning Bolt	Attack	170	Slash empty space to send a bolt of lightning along that line. Inflicts damage on contact. Keep slashing to create multiple bolts.
187	Thunder Rook	B	Lightning Arrester	Attack	92	Touch empty space and Neku will fire lightning in that direction. Inflicts damage on contact.
188	Lightning Rook	B	Lightning Arrester	Attack	104	Touch empty space and Neku will fire lightning in that direction. Inflicts damage on contact.
189	Jack's Knight	C	Psychokinesis	Attack	98	Slash across obstacles like cars and signs to fling them in that direction. Inflicts damage on contact.
190	King's Knight	C	Psychokinesis	Attack	102	Slash across obstacles like cars and signs to fling them in that direction. Inflicts damage on contact.
191	Queen's Knight	C	Psychokinesis	Attack	99	Slash across enemies or obstacles like cars and signs to fling them in that direction. (Some enemies cannot be thrown.)
192	Her Royal Highness	N	Turbo Gauge+			Greatly reduces the rate at which pin gauges are depleted.
193	Pegaso (Pin)	A	Resonance: PG			Increases the Attack of any Pegaso pins Neku is wearing.

Pegaso Evolution Chart

Pegaso Threads[]

#	Name	Slot	HP	ATK	DEF	BRV	Ability	Acquisition
117	Cocktail Queen	Top & Bottom	+95	+10	+8	135	HP +35	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
118	Regal Presence	Top & Bottom	+68	+7	+11	50	SOS Power Up II	Luxury fashions Pegaso Atelier
119	Tweed Gentleman	Top & Bottom	+150	+8	+8	50	Joshua: ATK +3	Luxury fashions Pegaso Atelier
120	Lavender Lotus	Top & Bottom	+105	+6	+6	130	Puck Power III ^DS CC Boost III ^Remix	Glamour selects Bel Airplane
121	Classic Half-boots	Footwear	+20	---	+20	30	Joshua: HP +40	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
122	Crimson Stilettos	Footwear	+20	---	+17	90	Hold that Puck III ^DS Loose CCs III ^Remix	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
123	Silver Baron	Accessory	+75	+14	+14	55	All-around Upgrade III	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
124	Liberty Duke	Accessory	+113	+16	+16	60	All-around Upgrade III	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
125	Royal Splendor	Accessory	+188	+17	+17	50	Resist All	Luxury fashions Pegaso Atelier
126	Revolution	Accessory	+225	+4	+4	40	EXP Boost III	Luxury fashions Pegaso Atelier Glamour selects Bel Airplane
127	Sparkling Flight	Accessory	+95	+14	+7	53	All-around Upgrade II	Glamour selects Bel Airplane
128	Darling Lock	Accessory	+75	+6	+11	60	Regeneration IV	Glamour selects Bel Airplane

References[]

↑ Nylon thought fragment: I love how Pegaso bags weigh almost nothing. It's as if they have wings! It's little wonder they named the brand after Pegasus.
↑ Pegaso thought fragment: Pegaso shop attendants are amazing! One look at a customer and they know exactly if they're there to buy, or just window shopping. You have to know these things when you work on commission.
↑ Milan thought fragment: I'm going to Milan this year to hit the original Pegaso store. I'm going to buy everything in stock! The shop staff will never know what hit them.

Brands

Brands in The World Ends with You
D+B • Natural Puppy • Pavo Real • Mus Rattus • Jupiter of the Monkey • Hip Snake • Sheep Heavenly • Tigre Punks • Dragon Couture • Lapin Angelique • Pegaso • Wild Boar • Gatito • Unbranded

Brands in The World Ends with You -Live Remix-
Maiden Innocence • Mithril Scale
Brands in NEO: The World Ends with You
Top o' Topo • Joli bécot • Tigre Punks • Cony×Cony • RyuGu • garagara • Il Cavallo Del Re • Shepherd House • Jupiter of the Monkey • Monocrow • Natural Puppy • Hog Fang • Gatto Nero • Croaky Panic • Black Honey Chili Cookie • Unbranded

[1] Nylon thought fragment: I love how Pegaso bags weigh almost nothing. It's as if they have wings! It's little wonder they named the brand after Pegasus.

[2] Pegaso thought fragment: Pegaso shop attendants are amazing! One look at a customer and they know exactly if they're there to buy, or just window shopping. You have to know these things when you work on commission.

[3] Milan thought fragment: I'm going to Milan this year to hit the original Pegaso store. I'm going to buy everything in stock! The shop staff will never know what hit them.

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The World Ends With You